Rent your Rocks

1st December 2008

Sophie Croydon, the founder of, has created a website in keeping with our troubled times.  The new site allows you to borrow pieces of jewellery, normally retailing at £350 to £18,000 and lets you hire them for just £50 to £750 a week respectively.  Effortlessly easy, Rent Your Rocks is quick to sign up to, and once you have registered you can select your piece direct from the internet.     

Croydon has set up the new website to work alongside her family’s established business and claims, “We know that many people want to create a really special look for a big party, their wedding day or an important occasion but might not want nor have the budget, to commit to a piece of jewellery for life.  Our new website will allow you to commit for just one week but still look as if you are wearing the family jewels.”

The whole website is filled with jewellery designed to have universal appeal.  So although the downturn looks set to last a fair few more months, Croydon’s genius new idea gives you the chance to change your jewels at a moment’s whim, making it as though you’re breezing through these hard months completely crunch proof.

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