Selfridges celebrates 100 years in 109 styles

26th April 2009

Selfridges is celebrating its 100th year by collaborating with the world’s most influential designers and iconic brands to produce sought-after products in Selfridges’ iconic 109 pantone.

The limited edition ranges will be available exclusively from all Selfridges’ stores from May 2009. They include Jimmy Choo stilettos, Lulu Guiness ‘posy’ bags, Paul Smith Selfridges skirts and Marc Jacobs ‘Stam’ bags, as well as a list of other coveted designer items.

Selfridges will also be celebrating its centenary throughout the summer with a number of events which includes the Big Yellow Festival of music, fashion and variety every weekend in May and a retrospective exhibition from 2 May – 31 August.

The business was founded by American entrepreneur Gordon Selfridge in 1909 and run by him until he retired in 1940 and took on the role of President. In 2003 Galen Weston purchased Selfridges. He and his wife Hilary are closely involved with the development and growth of the company and their daughter Alannah is Selfridge’s Creative Director.

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