12 of the Most Powerful Names in Social Media

In a world where popularity is measured by views, likes, comments and shares, brands are now turning more and more to bloggers and YouTube stars, relying on their millions of followers as an instant outreach. This new generation of stars are relatable and positive role models with new social media talent agencies popping up to represent them. We have rounded up 12 of the most powerful vloggers, bloggers and instagrammers in fashion and beauty, lifestyle and food and fitness who have turned their passions and daily life into lucrative careers.

 

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