I’m a sucker for a good sandwich, especially with mayonnaise as it’s my favourite condiment. So imagine my excitement to hear that the geniuses over at mayo HQ Hellmann’s will be opening the ‘Deli Exchange’ this July. It’s a truly unique pop-up that will host two of the world’s best delis to share their own world renowned, award winning sandwiches with Londoners for the very first time. It’s going to be a deli-sandwich-light!
This exclusive Soho pop-up opens next week, with back-to-back residencies from the world-famous deli aficionados. Hellmann’s is bringing in two world-renowned and award-winning deli owners Ike’s Love and Sandwiches, which has over 40 sites across California, and Mogg, whose reputation proceeds itself as a foodie institute on the Berlin culinary scene.
During the three-day pop-up Mogg will be serving on Thursday 19th July, while Ike’s will serve on Friday and Saturday. The pop-up will welcome unforgettable sandwich recipes spanning two continents and visitors will be able to enjoy Reuben or Salt Beef sandwiches from Berlin or even a veggie meatball sandwich from California.
They are also launching a six-month ‘Real Food Tour’ that will travel across the country to support food entrepreneurs showcasing their delicious hero dishes in a series of short videos to raise awareness of food being created by the country’s rising stars, with all proceeds being donated to Action Against Hunger.
Visitors who visit on the first day to the Hellmann’s Deli Exchange will be able to enjoy a signature sandwich for just £1 for a limited hour between 11am-12pm, so get ready to wait in line!
Thursday 19th July 2018 to Saturday 21st July 2018 from 10.00 – 17.00 at 3 Bateman Street, Soho, W1D 4AG