Remember when you built a sandcastle at the beach as a child, and after surveying your handiwork, promptly destroyed it? For whatever reason, it was very satisfying, and the feeling never really goes away. However, casually smashing things up is somewhat frowned upon when you’re an adult. But that destructive urge is at the centre of the idea of Demolition Therapy, Electrical Direct’s version of a trend that’s been slowly growing in popularity around the globe.
This slightly bizarre recreation, which is carried out in ‘Rage Rooms’ or ‘Wreck Rooms’, is believed to have originated in Japan, and has since been adapted in other countries keen to inflict their frustration on inanimate objects. Electrics company Electrical Direct has named their version ‘Demolition Therapy’.
The ‘Demolition’ aspect is what you’d expect- destroying stuff with a hammer until it’s lying in pieces on the floor. The ‘Therapy’ aspect, as reasoned by Electrical Direct, is that during lockdown we’ve all been cooped up and frustrated, relying on Zoom calls and other technology that, frustratingly, doesn’t always work the way we want. Phones, TVs, keyboards, video-game controllers- these are all things the company feels cause so much frustration and anger that they want you to release that pent up anger and obliterate them for half an hour, for a price of £50 a person.
During lockdown we've all been cooped up and frustrated, relying on Zoom calls and other technology that, frustratingly, doesn't always work the way we want...
If you don’t know, Electrical Direct is primarily a shop for electrical products like lights and cables, as well as handy tools (some of which they supply for Demolition Therapy). However, the unfortunate electronics which they select to be destroyed are guaranteed to be already broken and beyond repair, so as to minimise waste and ensure you’re destroying only totally useless objects. If you go to their website, a highly stylised trailer for Demolition Therapy will showcase what you’ll get up to (Just incase you were unable to imagine it anyway).
The unfortunate electronics which they select to be destroyed are guaranteed to be already broken and beyond repair, so as to minimise waste...
Also on the website is a ‘quiz’ to help you know if you need some Demolition Therapy, asking you which piece of technology has being irking you lately, what tool you’d use to wreck it, and how angry you are about it. However, all the options presented will lead to the exact same recommendation to take up their offer of a 30 minute smash-a-thon. Whilst there is apparently some debate among psychologists as to the effectiveness of this very destructive kind of therapy in releasing frustration, it does look like a lot of madcap fun. So, get an equally stressed out friend (the company encourages two person sessions), and have a smashing time!