Looking for that warm, fuzzy feeling? We have found it, in fashion form.

If it wasn’t already apparent from your Insta feeds, Teddy textures are having a moment. As we start to embrace the cold and the temperatures drop, cosy, snuggly layers that remind you of your childhood teddy – without actually looking like one – are a look we can get on board with.

Also known as bouclé, shearling or fleece, this super soft fabric is a true winter warmer. The teddy coat is nothing new though. Coming to the spotlight in 2013 when Italian fashion house Max Mara sent their Teddy Bear coat down the runway, the teddy has since become winter’s most iconic outerwear and is favoured amongst the fashion world and celebrities alike.

This season though, brands have given it a new lease of life, introducing the fabric to bags, hats and shoes for outdoor dressing. If, like us, fleece reminded you of your parents walking gear in the 90s or your maths teachers “school trip” attire (oh the nostalgia) – we can confirm it is no longer exclusive to bird watchers and is channelling a more Après ski attire.

Shop the best of bouclé below. Fleece, but make it fashion.


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