The Handbook
The Handbook

Winter is never an easy time to keep your skin looking fresh and glowing, and with the added stress of Covid-19, homeschooling and WFH life, it’s very easy to push your skincare routine to the bottom of the pile of things to take care of. To help you out, we’ve chatted with top facialist Holly Mason from The Skin Investment Clinic to find out everything you need to know about tackling dry prone skin and simple ways you can prevent it.

The Skin Investment Clinic, known for their bespoke facial treatments and wonder knowledge of all things skin, have put together a list of the dos and don’ts when it comes to moisturising, from the ingredients to look out for to their benefits and cons. 

Read on to find out Holly’s tips and how to come out of lockdown without feeling (and looking) a little worse for wear.

Firstly, our skin craves stability and predictability, which doesn’t bode well for the current circumstances we’re all dealing with right now. When left unchecked, increased cortisol and adrenaline exposure can suppress the skin’s immune function and even slow collagen production (source Dr Medar). 

When choosing a day or night cream it’s important to pay attention to the ingredients. They determine whether the cream will help you combat your dry skin or not. That doesn’t mean you have to know everything about all the possible ingredients, but there are a few essential components that give you added assurance that a skincare product is likely to be effective.

Ingredients that SHOULD be in your moisturising cream

Select a formula whose ingredients have been scientifically proven to have a positive effect on dry skin:


These are either natural or synthetic ingredients that combat skin damage caused by free radicals and the environment. These substances can reverse some of the harmful effects of exposure to the sun. They also have a positive effect on skin inflammation. There is no single antioxidant that will solve all your skin problems. The best creams for a dry skin contain a powerful mix of antioxidants. 

We love mesoesthic AOX ferulic in the daytime to protect fibroblasts and improve the synthesis of collagen in the skin. Skin is protected from the damaging effects of photo-ageing and the high concentration of antioxidants helps to improve skin’s barrier function.

Skin identical/regenerative ingredients

These are substances between the skin cells that maintain the connection between the cells. They ensure that the skin’s protective barrier remains intact, so the skin is smooth, soft and hydrated. There are many skin identical ingredients, including hyaluronic acid, cholesterol and ceramides. 

We love Mesoesethic HA Densamatrix which I always put on underneath my night cream. This multi-molecular weight water-gel serum absorbs immediately to hydrate and fill lines. Plant extract and potent antioxidants, anti-hyaluronidase complex, protects skin against environmental aggressors that cause ageing, sun damage and stressed out skin, which leads to the reduction and degradation of skin’s natural Hyaluronic Acid reserves. 

When choosing a day or night cream it’s important to pay attention to the ingredients.


These ingredients prevent moisture loss, which is essential for a hydrated skin. They have a protective and smoothing effect on the skin. The calming substances can have a watery or thick texture. Examples are fragrance-free plant oils, fatty alcohol, petrolatum, glycerin, triglyceride and fatty acids such as linoleic acid. Find a cream that’s packed with these and your skin will be left replenished and plumped, with a soft and radiant look.

Anti-inflammatory ingredients

These are all ingredients that reduce the signs of inflammation, including swelling, sensitivity, pain, itchiness and a red skin. Many antioxidants fall under this category. These will help hydrate but also calm and restore the skin’s natural barrier. 

Vitamin A, C, B & E

Finally vitamins A, C, D and E are vital to promoting healthy skin function, especially now people may be lacking sunlight from staying indoors more. 

Ingredients that should certainly NOT be in your moisturising cream

Even if they state that they are suitable for a dry or sensitive skin, many creams contain ingredients that make the problem worse or counteract the beneficial properties of the good ingredients. We are talking about alcohol (not the ‘good’, fatty alcohols but denatured alcohol and isopropyl alcohol) and fragrances, including the fragrant oils of lavender, rose, lemon and mint. Many of these substances are considered to be natural or organic solutions for skin problems but they can cause irritation and inflammation.

Shop the best products for tackling dry skin

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