Industry: Social media and digital marketing sector
Lyapo Tanya is an influential content creator and social media personality known for her impactful work as an influencer. With a strong online presence, she has established herself as a role model in the digital world. Through her captivating content, Tanya successfully engages with her audience and shares her unique perspectives on various subjects. Her ability to positively influence others through her influence is truly remarkable, making her a prominent figure in the influencer industry.
We analysed 3 of Lyapotanya's recent TikTok posts and here's what we found:
Over the last 30 days, @lyapotanya's content prominently features makeup transformations and beauty routines. Her posts showcase a range of looks, from elaborate gothic doll makeup with a zodiac theme to dramatic clown aesthetics and practical DIY eyelash application.
A recurring focus is on beauty product promotion. The brand MINISO is mentioned twice, in conjunction with the retailer Чижик (Chizhik), to highlight the availability of cosmetics. For example, the posts on July 8th and June 27th both announce "cool MINISO cosmetics" at Чижик, sometimes specifying promotion dates. The July 3rd post, featuring DIY lash application, demonstrates a personal beauty routine without explicit brand mentions.
The posts show varied engagement, with the zodiac-themed post receiving 57,200 likes, significantly higher than the others (2,675 and 3,479 likes respectively). No other specific people or social media accounts were mentioned across these analyzed posts.
Last updated: 11th July 2026
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