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s

s (Influencer)


Industry: Marketing/Advertising

Reach: 60,963
Engagement: 5.62%
Tracked: Instagram

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An influencer, in the context of social media and marketing, refers to an individual who has garnered a significant following and influence over their audience, particularly in a specific niche or industry. With their expertise, authenticity, and engaging content, influencers are able to sway the opinions, behaviors, and purchasing decisions of their followers. They often collaborate with brands and businesses to promote products or services through sponsored content or partnerships. As social media continues to evolve, influencers have become powerful figures in digital marketing, proving to be instrumental in shaping trends, spreading awareness, and driving engagement among their dedicated followers.

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s's Contacts

Last updated: 4th August 2025


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“If you're not linking your business to celebrities and influencers, you're ignoring the most significant trend in marketing, advertising and social media of all time.”
Elly Stancliffe
CEO of The Handbook
74% of customers
use social media to
make purchase
decisions
Businesses
earn an
Avg. of £6 for every £1 spent
on influencer
marketing
34% of brands say
that finding the
right influencers
is the biggest
challenge
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