5 Reasons This Is the Ultimate Coffee Pop-Up

For most of us, coffee is a daily essential. But every now and then, it’s worth seeking out something that reminds you just how good it can be. At Taste of London this June, illy is doing exactly that, with a pop-up that puts coffee front and centre.
In Partnership With Illy
1. The espresso martinis are the real deal
Not all Espresso Martinis are created equal. Here, they’re made using Dick Bradsell’s original 1985 recipe, so expect something properly balanced with a clean hit of coffee rather than sugar. One to bookmark when you want a break from rosé without losing the summer mood.

2. Masterclasses that are actually worth your time
illy’s pop-up isn’t just about drinking coffee, it’s about getting to grips with it. Across the five days, there’s a rolling programme of tastings and hands-on sessions covering everything from brewing techniques to flavour profiles.
Dip into one between bookings and you’ll come away with something useful, whether that’s fixing your morning flat white or finally understanding what you actually like in a coffee.
3. Try the summer-ready dessert
The limited-edition affogato, created with Italian gelato specialists Badiani, is likely to draw a crowd. Badiani’s signature Buontalenti gelato meets a freshly poured shot of espresso, simple as that.
The edible vegan cup keeps things easy while you’re on the move, and means there’s nothing left behind once you’re done.
4. See coffee used in completely new ways
Green Michelin-starred chef Chantelle Nicholson of Apricity is bringing a fresh angle, with live demos focused on cooking with coffee.
Think flavour pairings that make sense and smart ways to reuse grounds that would otherwise go to waste.
5. Leave knowing more than you came with
Alongside the drinks, there’s a steady flow of demos and guided tastings running throughout the day. It gives a clearer sense of how coffee moves from bean to cup, and why small details make a difference.
The pop-up all ties back to illy’s focus on quality, craft and sustainability, with insight into why they select just 1% of the best Arabica beans and how that impacts what ends up in your cup.
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For more information about illy’s coffee philosophy and products, head to www.illy.com



