The best men’s clothing brands balance timelessness, good quality and an awareness of current trends. But you don’t have to spend the earth for elevated menswear. Here, our Editor rounds up their favourite men’s fashion brands to have on your radar for 2024 across the high street and beyond.

1. L’Estrange London

Best for: Versatile pieces that go with everything.

Dubbed one of the best quiet luxury brands for men by GQ, L’Estrange London is one to watch. They champion the idea of essentials that can “move seamlessly between any setting – as perfect on a Monday as on a Sunday.”

Shop more at lestrangelondon.com

2. Octobre Éditions

Best for: Laid-back, French chic.

If you haven’t heard of Octobre Éditions, chances are you’re already familiar with its parent brand, Sézane. Known for its French-inspired fashion offering, you’ll find yourself reaching for these pieces for years to come.

Shop more at octobre-editions.com

3. Sandro

Best for: More formal pieces with an edge.

Another French brand to know about is Sandro. In contrast to Octobre, which nails the smart casual brief, Sandro is its more formal sibling specialising in tailored pieces. Think: impeccably cut suits in modernised vintage styles.

Shop more at sandro-paris.com

4. Oliver Spencer

Best for: Well-made, British style heroes.

Worn by the likes of Idris Elba, The Arctic Monkeys and Jude Law, Oliver Spencer is a quintessentially British label. Combining premium tailoring with a more relaxed sensibility, there’s a reason this award-winning brand is one to know.

Shop more at oliverspencer.co.uk

5. Percival

Best for: Fresh wardrobe additions no one else will have.

Percival describes itself as brand that specialises in “subverting the classics” and, well, it more than delivers. Whether you’re looking for a linen suit or a raincoat so superb it’ll be worn even when the sun is shining, this London-based brand has you covered.

Shop more at percivalclo.com

6. Mr P.

Best for: Elevated menswear that feels designer.

Mr Porter is an established favourite among stylish men because it marries premium materials and considered design. Whether you’re after a suit or a shirt to take on holiday, Mr P. has mastered the polished aesthetic.

Shop more at mrporter.com

7. Gant

Best for: Varsity-inspired staples.

Whether your style is more preppy or you value a well-made shirt, Gant is a heritage menswear name with a rich history. Once associated with Ivy League and the American sportswear scene, Gant now specialises in giving much-loved classics a modern spin.

Shop more at gant.co.uk

8. COS

Best for: Fashion-forward buys at the high street price point.

When it comes to high-street men’s clothing brands, COS is one to note. Teaming of-the-minute trends with fabrics built to last, it’s a go-to for fashion folks with expensive taste who also don’t want to spend the world.

Shop more at cos.com

9. Moss

Best for: Affordable yet stylish suiting and staples.

With wedding season underway, there’s no better time to look for a fresh suit. Moss is a one-stop shop for both on-trend tailoring, along with elevated staples you can incorporate into your everyday wardrobe.

Shop more at moss.co.uk

The products on this page have been selected by our editorial team, however, The Handbook may make a small commission on some products purchased through affiliate links.


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