With your social calendar quickly booking up, now’s the time to invest in that wristwatch you’ve always dreamt of owning. From vintage finds at Burlington Arcade to Liberty’s new Swiss-made collection, here are our favourite watch boutiques in the city.
When on the hunt for a new watch, there’s no finer place to explore than Burlington Arcade. It’s Mayfair’s original luxury retail landscape, with the entrance still lined by the Beadles, the smallest and oldest police force in the country. It’s famed for its luxury retailers, one being David Duggan, a leading luxury watch broker that specialises in high-quality pre-owned timepieces.
The independent specialist team offer more than 150 years’ combined experience in the field of horology and proudly know how to match their customers to the watch of their dreams that’ll suit their personal lifestyle. Find an array of brands, including Rolex, Cartier and Jaeger-LeCoultre.
Where: Burlington Arcade, 63 Piccadilly, Mayfair, W1J 0QS
Founded in 1924, Watches of Switzerland has retailed the world’s finest watches for nearly a century. With a boutique located in the heart of The Royal Exchange, it’s here where you’ll find more Swiss brands than any other UK retailer.
Whether you know what you’re after or you’re simply browsing until you find the perfect strap for your wrist, the staff are incredibly helpful and will help you on your way to finding the watch for you. Head on over and try on collections from Rolex, Patek Philippe, Audemars Piguet, Blancpain, Panerai, Vacheron Constantin and Zenith.
If you don’t fancy blinging up your wrist with a Rolex, look to luxury department store Liberty London and their Swiss-made Lasenby watch collection. Perfect for those who want to make a small statement, the collection is made up of six styles and uses fine watchmaking techniques that are made to last.
We love the Lasenby Iphis Rose Gold-Plated Watch, retailing at £500, as it showcases the Liberty Iphis print we all know and love. The strap is durable and wearable in a refined deep byzantium.
Perfect for those who want to make a small statement.
Where: Regent Street, Soho, W1B 5AH
For those on the search for a specific vintage Rolex, there’s a chance that The Vintage Watch Company holds the answers to your wristwatch desires.
Located inside Burlington Arcade, the luxury retail landscape renowned for its vintage watch boutiques and British charm, The Vintage Watch Company specialises in Rolex wristwatches from 1910-1970, and boasts a collection that spans over 1,000 pieces.
Head here and explore the various designs, from ladies vintage Rolex to sport Rolex, Stella & Stone Rolex to mens vintage Rolex.
Where: 24 Burlington Arcade, Mayfair, W1J 0PS
For exceptional customer service, premium brands and knowledge you can trust, look to the Watch Centre on New Bond Street. They’ve been pumping out their knowledge for over 35 years and boast some of the best unworn and pre-owned watches on the market.
Whether you’re looking to invest, update your wristwatch or just fancy browsing, the team can be trusted to help you find that special piece you’re after. They also buy watches too, so if you’re looking to flog that old family heirloom, head here for expert advice.
Where: 74 New Bond Street, Mayfair, W1S 1RT
Situated on the east side of the grandiose Royal Exchange Courtyard, Watchfinder & Co. is home to over 500 watches, spanning a range of designs and brands including Rolex, Omega and Cartier. Specialising in pre-owned timepieces, you can guarantee you’ll find a one-of-a-kind watch to suit your needs, budget and style.
If you’re looking to part ways with your wristwatch, they also have the option to sell your watch in a hassle-free way or you can part-exchange it to level up your wrist attire for a smarter model.
Head here to find a timeless pre-owned watch. Right now, they are operating on an appointment-only basis.
Another Mayfair watch specialist, Watches of Mayfair helps to bring your wristwatch dreams to life. Their expert team helps to make sure that your purchase is as memorable as possible, using their high-end experience to play.
Book in an appointment and explore the wealth of over 8,000 products, from over 80+ brands. Look through brands such as Rolex, Omega, Bell & Ross and Tudor.
Where: 13 Shepherd Market, Mayfair, W1J 7PQ