Can A 7-Minute Ritual Really Firm And Lift Your Skin? We Were Sceptical, Too
The beauty world moves fast, and while we are always excited by new launches, we have learned to look for the science behind the marketing. When the myBlend myLIFTINGroller arrived, promising to noticeably lift and tone the face in just seven minutes, it certainly piqued our interest. Available at John Lewis, this high-tech tool is the latest offering from the epigenetic luxury brand. Given myBlend’s reputation for blending advanced technology with targeted skincare, we were eager to see if this device could truly deliver a professional-grade lift from home.
In Partnership With myBlend
A surgeon’s approach to skincare
The myLIFTINGroller is far more than a standard vibrating tool. Founded by Dr Olivier Courtin, a surgeon who prioritises cellular science over quick fixes, it is designed to bridge the gap between a relaxing facial and an intensive clinic treatment.
While a jade roller might help with morning puffiness, the myLIFTINGroller uses Electrical Muscle Stimulation (EMS) to do the heavy lifting. Your face has over 40 muscles that rarely get a targeted workout; this tech activates up to 90% of those fibres to tone and “tuck” areas where gravity usually wins. It is a three-pronged approach: microcurrent for muscle tone, targeted vibration for circulation, and manual massage for drainage.
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Beauty should be about regeneration, not correction. We have always known the skin could renew itself; now, we can measure it. By reactivating cellular energy, we allow the skin to express its full potential.
Dr Olivier Courtin
The clinical results
For those who want to see the data, the brand’s clinical trials provide compelling figures. The results showed:
- 24.2% firmer skin from the very first use.
- 53.7% increase in firmness after 35 days of consistent use.
- 10.1% increase in dermal density for better skin “bounce.”
- Users were measured as looking 1.4 years younger on average.
Our honest reviews
We handed the device to four team members with very different routines to see how it performed in real-life conditions – here’s how they went
Robyn, Managing Director
First impressions: The myLIFTINGroller is a sleek bit of kit that I would happily keep out on display in my bathroom. It has a pleasing weight to it that makes it feel like it means business.
How you found using it: Unpacking and setting up took literally three minutes, and the instructions are super simple to follow. The microcurrent felt pretty ‘zingy’ which I liked, as I prefer feeling a treatment in progress.
Results: I certainly noticed improvement in my jawline and will continue to use this as part of my daily maintenance routine.
The verdict: It is the perfect tool for any 40+ woman looking to pump up their skincare regime and fight back against the effects of gravity. For £265 it is an investment, but you only make it once; cost per use is easily justified after a month or two.
Cost per use is easily justified after a month or two.
Before
After
Elly, CEO
First impressions: It felt very premium and professional, and I was eager to see if it could rival a clinic treatment.
Using it: It was very easy and intuitive to use with no learning curve. The treatment itself felt comfortable and relaxing, with gentle vibrations that made it feel more like a facial than a device.
Results: My cheekbones definitely felt more lifted, and my skin looked brighter and more alive after use. My face felt energised and refreshed.
The verdict: I would recommend it to anyone looking for a quick, at-home boost, especially if you want visible lift and glow without needles or downtime.
My face felt energised and refreshed.
Before
After
Natasha, Digital Editor
First impressions: The device feels quite weighty and of good quality, so I was excited to try it.
Using it: I like how quick the setup is – literally take it out of the box and hit ‘go’. I have never tried microcurrents before and was surprised to feel them working. The sensation is similar to a light tingling or prickling, but I like that you can actually feel something happening.
Results: After each use, my face felt slightly lifted and refined. My skin also looks more flushed post-treatment, with increased circulation to the area, which is not something I typically experience in my skincare routine.
The verdict: If you are interested in non-invasive, subtle treatments that you can do on the go, this is one to look into.
I have never tried microcurrents before and was surprised to feel them working.
Before
After
Harriet, Head of Partnerships
First impressions: The products look super sleek and feel premium and durable. The handy travel pouch is also a nice touch.
Using it: Getting started was straightforward thanks to the quick-start guide and it took about two minutes to feel comfortable. It feels lightweight in hand and the combination of microcurrent and massage feels gentle but noticeable.
Results: After a few days of consistent use alongside the conductive serum, my skin did feel firmer and slightly more toned, especially around the jawline and cheeks.
The verdict: As someone with a minimalist skincare routine, I can easily see myself adding this to my weekly regimen. Compared to the investment of regular facials, this definitely makes the cost justifiable (girl maths).
I can easily see myself adding this to my weekly regimen.
Before
After
How to incorporate into your routine
When it comes to the best way to integrate the tool into your life, the advice from the brand is refreshingly direct. “Simplicity is key,” explains Dr Olivier Courtin. “Use the myLIFTINGroller 3-4 times per week, or daily for a true habitual regime, always applying the Firming Superserum beforehand.”
For the technique itself, he suggests you “work in slow, upward motions across the face and neck, gradually increasing intensity of microcurrent as the skin becomes accustomed.” He notes that there is no shortcut to structural change, adding that “consistency is what allows the skin to build strength over time.”
Enter our competition to win a myBlend beauty bundle, including the myLIFTING roller, worth over £550
Tips for best results
To get the results the scientists promise, there are three golden rules for your ritual:
- The serum is key: The myBlend Firming Superserum acts as the conductor. Using the roller without it is like using a phone with no battery; the tech simply will not reach the muscle effectively.
- Consistency over intensity: You do not need to use the highest setting immediately. Start low and use it 3 to 4 times a week to build muscle memory.
- Upward & outward: Always work against gravity. Slow, deliberate strokes from the jaw to the ear are what create that sculpted, professional look.
The myLIFTINGroller is available now at John Lewis.
