What To Wear To Taylor Swift’s Eras Tour, According To A Swiftie
Taylor Swift’s Eras Tour is coming back to London this week, and we couldn’t be more excited. And if you’re still wondering what to wear, we’ve got you covered. From sparkling fringe dresses to cowgirl boots, there are plenty of stylish outfit options to choose from. We’ve curated a list of our favourite pieces to wear for the night. The question is: are you ready for it?
Taylor Swift
Calling all O.G. fans. If you’ve been with Taylor since her debut album, it’s time to show it off. Embrace the country vibe with cowgirl boots and curly hair. Even though she’s a pop star now, Taylor was 100% a country girl in 2006, and you can be, too. Rock anything denim, light blue, or a boho dress to nail the look. And if you’re feeling bold, go for those extra curls.
These dresses from LoveShackFancy and Good American are perfect for the Taylor Swift Debut era, plus they are casual enough to be re-worn after the concert. One of these dresses paired with blue cowgirl boots acts as the perfect take on Taylor Swift’s outfit during many of her early performances (including this one at her 2007 concert).
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Fearless
The Fearless era marked Taylor Swift’s transformation from a country pop sensation to a global star, delivering career-defining hits like Love Story and You Belong With Me. It’s no wonder she chose Fearless as her first Taylor’s Version rerecord. To honour this iconic era, opt for something gold, preferably with fringe. Also consider adding rhinestone cowgirl boots, Taylor’s signature curls, and a ’13’ drawn on the back of your hand.
Most gold dresses will do the trick, but the Estelli Mini Dress number from Ted Baker is one of this writer’s personal favourites. If you’re not too keen on gold, opt for a bronze fringe dress like this one from Bronx and Banco, which looks similar to the ones that have made their appearances on the Eras Tour. Tie the whole look together with some gold boots.
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Speak Now
Speak Now might only have one song on the set list, but that doesn’t mean you can’t show it some love. Someone has to appreciate it, right? For this era, purple is your go-to colour. Think voluminous, princess-like dresses to capture the fairytale feel. If a dress isn’t your thing, a blouse with ruffles or puff sleeves is a perfect alternative. To really channel Taylor from this era, go for a red lip, ponytail, and write a song lyric down the side of your arm—just like she used to do on the Speak Now Tour.
The Lorena Sweetheart Mini Dress from Amalie The Label is similar to the dress Taylor wears on the cover of Speak Now Taylor’s Version (of course more comfortable and appropriate for a concert). If you’re not too keen on wearing a dress the Naya Top from Free People paired with a simple skirt, pants, or shorts would get the same vibe across.
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Red
Red makes dressing up a breeze because you only need one colour—red! But if you’re keen on fully embracing the era, think about adding stripes, heart-shaped glasses, or even a red scarf like the one in “All Too Well.” Taylor’s style during that time had a twee or “hipster” vibe. Imagine high-waisted shorts, Mary Janes, stripes, bowler hats, and those iconic cat-eye sunglasses.
The Off Shoulder Rib Top paired with the Amoria Tailored Short makes for the ultimate Red-era outfit. Match it with some winged eyeliner and a red lippie, and you’ll fit right in with the other Red Swifties.
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1989
For the 1989 era, channel Taylor’s Style with sunglasses, a classic red lip, and a “tight little skirt”. If you’re feeling bold, throw on a sequin bomber jacket for extra sparkle. Alternatively, if you prefer a more laid-back vibe, opt for anything in pale blue.
This MUADE set from Meshki is the perfect take on the Cavalli top and skirt for Swift’s 1989 set. It comes in multiple colours, any of which will do since Taylor changes colours frequently for this era. If you’re channelling an authentic 1989 vibe — pick a sequin bomber jacket, like the ones Taylor wore on her 1989 Tour. Pair it with a red lip and sunglasses and you’ve got yourself the perfect 1989 outfit.
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Reputation
If you’ve got something black in your wardrobe, you’re all set for the Eras Tour. Black is the go-to colour for the Reputation era, and it’s not hard to see why. With all the drama surrounding Taylor, Kanye, and Kim, it’s only natural that this era would be defined by such a bold, edgy colour.
I’m convinced this Hooded Cowl Neck Bodysuit is the perfect top to wear. It resembles Taylor’s hooded ensemble during the Reputation Stadium Tour. Pair with some snake-related accessories, a dark lip, and you are Ready For It.
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Lover
During the Lover era, pastel and ombre colours are the go-to, marking a sweeter chapter following Taylor’s symbolic transformation in “Look What You Made Me Do.” For the perfect Lover look, steer clear of dark colours and instead, choose pastels, sparkles, or anything pink.
If you’re a fan of The Man, this sparkly, pink blazer from Sla The Label is for you. And for a nod to the Lover album cover, slip into the Krista One Shoulder Dress from Superdown.
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Folklore
When it comes to the Folklore era, there are so many style directions you can take. You can channel the whimsical vibe with long, flowy dresses like the ones Taylor wears on tour. Or if you’d rather channel your inner-mirrorball, go for a sequin dress like this one from Lovers and Friends. Many Swifties take a cue from Taylor’s 2021 Grammys look and rock a floral dress like these ones from Elliatt.
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Evermore
Evermore is the sister album to Folklore, so it makes sense why their styles look so similar. For an Evermore vibe at the Eras Tour, go for a flowy, bohemian maxi dress like these ones from Free People. If you’re looking to recreate the iconic album cover opt for anything in a brown plaid pattern. To really complete the look, braid your hair just like Taylor does on the album cover, and you’re all set for the tour.
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Midnights
For the last song of the Midnights era (and the tour altogether), Taylor stuns in a multi-chrome tinsel coat. You can recreate the look with this Rainbow Tinsel Jacket from Etsy. Or if you’re sticking to the navy blue theme, check out ASOS’ Sequin Mini Dress. Karma might be a god, but with these outfits, you’ll look like one yourself.
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The Tortured Poets Department
The most recently released album, The Tortured Poets Department is the eleventh studio album by Taylor. Not only did it give us new outfit inspo for the tour, but it also added seven new songs to the setlist! This era is defined by muted colours, mostly black and white, and ruffles. Much of the clothing worn in this era resembles old 19th-century fashion. In the Fortnight music video featuring Post Malone, Taylor is seen wearing a Victorian-style dress.
The easiest way to capture the TTPD vibe is by wearing a ruffled blouse or dress. These dresses from Sister Jane are perfect for the vibe. Plus, anything with a bow pays homage to Swift’s song Clara Bow.
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Looking for more concerts to attend? Check our guide on artists coming to london.
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