There are very few restaurants in London that feel entirely woven into the city itself. J. Sheekey is one of them. You don’t really “go” to Sheekey’s in the traditional sense. You arrive there before theatre shows, after opening nights, halfway through long lunches that accidentally become dinners. Actors, artists, tourists, people in gowns, people in jeans, all somehow spill through those famous red doors in Covent Garden as though they’ve been doing it for decades.

In Sponsorship With J. Sheekey

And now, for its 130th anniversary, J. Sheekey has been taken over by Vivienne Westwood. Which, honestly, feels entirely fitting.

For the eccentric Londoner, there may not be a chicer time to visit this famed institution.

London’s most theatrical terrace

The terrace has been ornamented using Vivienne Westwood’s “Evolution of Man” archive print, first shown in the Autumn-Winter 1996/97 MAN collection. The artwork now dances across menus, windows, tableware and linens, turning the terrace into something between a movie set, a theatre scene and a very glamorous London dream. It’s maximalist without being try-hard, something that I greatly value in a restaurant. Distinctive, but still recognisably Sheekey’s. Perhaps that’s because both brands have always shared a similar spirit.

If you’ve been meaning to check out this London institution, now is the perfect time given the nod to another British icon. Not sure what to order? I loved the champagne and oysters.

Natasha, Digital Editor

Vivienne Westwood built an empire out of British irreverence, individuality and rebellion. J. Sheekey, meanwhile, has spent 130 years becoming one of London’s great cultural institutions — a place where actors, creatives and theatre crowds have gathered since 1896. Together, the collaboration feels less like a branding exercise and more like two very established London personalities meeting for a secret rendezvous… on the terrace with a martini.

Food & drink

The food and drinks lean heavily into old-school London glamour. There’s a Black Velvet cocktail made with Guinness and Champagne, oysters served with martinis, and a cocktail list built around Tanqueray No. TEN. Quite indulgent, but quite intentional at that. It’s a menu designed for long afternoons that blur into evening plans.

One of the standout additions is the Vivienne Westwood dessert: mascarpone panna cotta with jasmine-compressed English strawberries, basil sorbet and a white chocolate Vivienne Westwood orb. This is the magic of Sheekey’s altogether: playful, theatrical, a bit over the top. Even after a century, it still works to make dining feel fun.

Both J. Sheekey and Vivienne Westwood understand that British luxury works best when there’s a little humour involved. A little chaos. A little character.

Why it works

Some collaborations feel forced. This one just makes sense. Maybe because both J. Sheekey and Vivienne Westwood understand that British luxury works best when there’s a little humour involved. A little chaos. A little character. Sitting there with a martini in hand, watching theatre crowds spill through the West End while surrounded by Westwood prints and seafood towers, you realise this isn’t really about fashion or hospitality independently at all. It’s about London, and it’s about culture. The glamorous version. The eccentric version. The version filled with opening nights, oysters, red lipstick, champagne and people watching from terrace tables.

For the eccentric Londoner, there may not be a better time to visit the famed institution.

Sitting there with a martini in hand, watching theatre crowds spill through the West End while surrounded by Westwood prints and seafood towers, you realise this isn’t really about fashion or hospitality independently at all…


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