Influencer Kat Farmer Teams Up With George

Loved for her signature bohemian flair, great denim and way around a good accessory, we have long loved influencer and content creator Kat Farmer’s style. This spring, she has teamed up with George to curate an edit reflecting just that, with a 26-piece-strong collection that moves through some of Kat’s best-loved trends. Think the free-spirited charm of the American Wild West, 1970s rock chick and pretty bohemian pieces in Broderie and lace made for the warmer months.
In Partnership With George
The collection is part of George’s Style Stories edit and will no doubt thrill many of Kat’s 374k followers who know her as @doesmybumlook40. Starting at just £8 and ranging from sizes 8-24, the range is affordable and inclusive and we’ve picked our favourites. Scroll to shop the looks we love…
A good rock ‘n’ roll tee has always been part of Kat’s day-to-day aesthetic and her George edit includes a great Wild West-inspired number. With longer sleeves perfect for rolling up or leaving nonchalantly loose, it comes in a love-worn grey shade with a vintage feel. Ideal to wear with the collection’s super-flattering barrel-leg jeans (an absolute steal at £22) and layers of chunky jewellery à la Kat.
Another collection hero has to be the quilted denim jacket that can be layered over midi dresses, pretty white blouses or slogan tees. Its tie detail and roomy pockets make it feel far more expensive than its £28 price tag.
Shop the looks…
Think everything from the free-spirited charm of the American Wild West to Kat’s go-to 1970s rock chick.
Another great statement layering piece in Kat’s edit is this animal print edge-to-edge jacket, this time in a finer quilt. The look feels a bit more polished and will take you from weekend denim to more pulled-together work looks. The collection also has a sweet cardigan with chunky buttons, a scalloped neckline and an off-white milky hue – the perfect match against inky denim.
And… a moment for the shoes. As we said, Kat loves a good accessory and leans into the Western trend – case in point, the collection’s cowboy boots that come in a Bowie-esque metallic silver and a chic studded brown suede. For something more low-key, the slip-on mule sandals are set to be permanently attached to our feet this spring.
Shop the looks…
Shop the looks…
Two hero pieces of the edit have to be the pretty boho sleeve blouse – perfect tucked into high-waist denim with a studded belt. And the lilac patchwork gilet that is sure to get you compliments through spring, summer and beyond.
Shop the looks…
Kat Farmer’s George edit is available online and in selected stores now. Prices range from £8 for tops, up to £30 for quilted jackets and all are available in sizes UK8-UK24.
Shop the full collection at george.asda.com







