Why Naomi Osaka’s Wimbledon Kimono-Inspired Look Has Everyone Talking

Yesterday marked the opening day of one of the most prestigious sporting events in the world, Wimbledon. And while the tennis was, naturally, the star of the show, it wasn’t the only thing commanding attention. The stands, the sidelines, and the court itself delivered some serious fashion moments that deserve their own spotlight. Leading the charge? Naomi Osaka, who made her grand entrance in a stunning kimono-inspired ensemble that had everyone talking. Here’s the full breakdown.
The look
Taking to the court yesterday to face Elsa Jacquemot in her opening match of the tournament, Naomi turned heads in a breathtaking Japanese ceremonial dress. Staying true to Wimbledon’s strict all-white dress code, the ensemble was adorned with intricate embroidered cherry blossoms and cranes, weaving a story of cultural heritage into every stitch.
Staying true to Wimbledon’s strict all-white dress code, the ensemble was adorned with intricate embroidered cherry blossoms and cranes, weaving a story of cultural heritage into every stitch.
The showstopping look was the work of Tokyo-based independent designer Hana Yagi, who crafted the piece by breathing new life into traditional Japanese garments. At its heart was a vintage shiromuku, the classic white kimono worn by Japanese brides, which was reimagined with touches of Western bridal wear.
Fans react
The internet has been quick to react to Naomi’s iconic on-the-court style, flooding Instagram comment sections with nods of approval. One wrote, “I love how she has turned tennis into a fashion runway event! Why not?” Another playfully added: “Serving in more ways than one!” Others also wrote, “She ate this up wow, iconic moment!” and “Now THIS is fashion.”
I love how she has turned tennis into a fashion runway event! Why not?