Our Favourite Flower Show Is Back: Here’s What To Look Out For

belgravia in bloom

Returning with even more florals and fun this month is Belgravia in Bloom, the annual free neighbourhood festival bursting with blossoming installations, exciting experiences and offers for Londoners to dive into. 

Taking over the neighbourhood for the eighth year, this year’s theme might just be our favourite yet. Titled ‘Into the Wild’, Belgravia in Bloom has teamed up with London Wildlife Trust to celebrate all creatures great and small. Running from 22nd – 29th May, the flower festival will nod to the King’s Coronation and his love of conservation and environmentalism, celebrating the ‘Kings’ and ‘Queens’ of the jungle. Expect this year’s event to be packed with jungle creatures made from floral installations, themed events and offers and experiences to book in for. 

Plus, we’ve teamed up with Belgravia in Bloom to offer one lucky reader the chance to win £1,000 to spend in the Belgravia neighbourhood. Head to our competition page to find out how you can enter. 

Here’s everything to look out for at Belgravia in Bloom 2023

Floral Installations

Belgravia in Bloom isn’t messing around with its ‘Into the Wild’ theme, with installations set to be the most impressive and wow-worthy creations to date. 

Expect the neighbourhood to be awash with some of the world’s most beautiful and eclectic species, from Neill Strain’s show-stopping family of peacocks on Motcomb Street to Moyses Stevens’ playful floral jeep and Judith Blacklock’s tunnel of exotic orchids. 

Belgravia’s brands will be joining in too, including an underwater utopia from Peggy Porschen, Biscuiteers’ beautiful bark owl and The Hari’s mischievous orangutan waiting for you to snap a photo with. 

The neighbourhood will be joining the London Wildlife Trust’s mission to boost biodiversity and inspire Londoners to connect with nature. Visitors can learn more about all of the creatures recreated as floral installations through a series of pop-ups, events and experiences hosted across the festival. Each installation will be using biodiversity-boosting plants and flowers, and visitors can even stop by the London Wildlife Trust’s hedgehog van in Eccleston Yards to make their own ‘seed bombs’ to support biodiversity in their own gardens and show support for the charity by donating via QR codes across the neighbourhood.

Food & Drink Highlights

Lots of Belgravia’s restaurants, bars and hotels will be celebrating in full force, with a line-up of ‘Into the Wild’ themed menus and cocktails. Over at Eccleston Yards’ Biscuiteers will be hosting expert icing classes where visitors can learn how to pipe to perfection, feather and ice floral-themed biscuits, while Instagram favourite Peggy Porschen will be offering a ‘Corals & Florals’ themed cake selection to go alongside its underwater installation. 

Celebrating their 35th anniversary during the festival is Mosimann’s who will be offering an exclusive three-course lunch offer. The Lanesborough Hotel will be designing a special cocktail for the occasion, while wine-lovers can book into amie for wine served with floral ice cubes with edible flowers or they can book in for Motcombs’ Whispering Angel Rose wine and terrace promotion.

More cocktails can be found at Latin-American restaurant Morena who’ll be offering honey-based apertifs and cocktails in collaboration with Beesou.

Neighbourhood favourite Pantechnicon will be offering exclusive serves across the Roof Garden and Sachi bars, whilst Café Kitsuné will serve an iced rose chocolate drink – yum. 

From ‘King Louie’ cocktails – a play on TV’s famous anthropomorphic orangutan – to wild-themed amenities and ‘adopt-an-organutan’ opportunities, the Hari hotel will be going all out with a collaboration with the Born Free Foundation to help protect the natural environment of orangutans.

Shopping & Experiences

There’ll be plenty of shopping and exciting experiences to take advantage of too at Belgravia in Bloom. Look forward to limited-edition floral biscuits from Bayley & Sage; complimentary butterfly umbrellas from luxury interior design brand Joanna Wood Ltd when you spend £150 or more in-store; and a floral fragrance tapas experience and prosecco at Jo Loves.

Sculptor Zena Holloway has created new pieces inspired by King Charles’ sustainability support, exclusively available at interiors boutique de Le Cuona, while Judith Blacklock Flower School will be offering course attendees a complimentary book if they book during the festival. Plus, Dr David Jack will be offering a £30 gift voucher towards an exclusive Korean glass skin facial to help festival-goers bring their most radiant skin into full bloom, and luxury jeweller Catherine Best will be partnering with the David Shepherd Foundation and hosting an exhibition in-store all week. 


View this post on Instagram


A post shared by Belgravia (@belgravia_ldn)

There’ll be special events and offers running on select days too, including an electric jellyfish themed workshop on Saturday 27th May at MasterPeace; a special pop-up in Bonadea from jewellery designer Nicola Bathie on Thursday 26th; and on Thursday 26th, neighbourhood boutique With Nothing Underneath will offer customers the choice of three hand embroidered flower options on the cuff of their new shirt.

We’ve teamed up with Belgravia in Bloom to offer one lucky reader the chance to win £1,000 to spend in the Belgravia neighbourhood. Head to our competition page to find out how you can enter.

Belgravia in Bloom returns from 22nd – 29th May 

Keep up to date with all of the activations at belgravialdn.com – subscribe to Belgravia’s newsletter to be the first to know about unmissable events, new openings, special offers and competitions.

Created in partnership with Belgravia London

Want to receive more great articles like this every day? Join our daily email now