Say Hello To AW’s New It-Bag, The Retro Bowling Bag

AW25 has officially crowned its hero bag, and it’s a nostalgic favourite: the retro bowling bag. Spotted in some of the most sought-after designer handbag collections, from Miu Miu to Loewe, the shape aligns with the Nineties/Noughties trend that shows no signs of waning. We’ve curated the best of the best – from investment pieces to high-street heroes, so take your pick…
If you’re in the market for a new handbag, get ready to add a bowling bag to your autumn wish list. So many of our favourite Insta stars have been spotted with a new curvaceous arm candy tucked into the nook of their elbow. Think Emmanuelle Koffi’s gorgeous ruched mini Miu Miu and BELLE | LDN’s roomy Cos design – a contender for your new favourite work bag since it can actually fit a laptop and your flats.
While the bowling bag is no new shape – you may have had one the first time around, circa late ’90s / early ’00s – but it does come with a slightly more elegant, refined shape this season. It definitely gives the bag a bit more of a polished feel, and is the perfect shape to nestle under the arm.
So many of our favourite Insta stars have been spotted with a new curvaceous arm candy tucked into the nook of their elbow.
The best part? We’re really seeing a whole scope of proportions with this trend, whether you’re a big-bag person or prefer a mini that fits nothing but your keys and card, there’s a size for you. For colours, we love classic, muted tones for an elegant vibe.
But if you want to have some fun, you can’t go wrong with Zara’s playful polka dot bag or the stunning buttermilk yellow dream from Charles & Keith. Want to make it your own? Pile on the bag charms for a personalised, free-spirited feel.
Shop the bowling bag edit below…
Choose classic, muted tones for an elegant vibe.

Adidas Originals X Wales Bonners’ suede tote really leans into the current ’90s revival.
We love roomy desings for work – pieces that can actually fit a laptop and your flats.
The products on this page have been selected by our editorial team, however, The Handbook may make a small commission on some products purchased through affiliate links.