The Colourful Trainers Trend Is Set To Stay – Pairs We Love

25th July 2023 | By Astrid Carter

From Gucci’s iconic collaboration with Adidas to Loewe’s style set-approved Flow runners, the colourful trainers trend is everywhere right now. We’ve handpicked our favourites, from affordable to below the budget, and scrolled the squares of Instagram to find some inspiring ways to wear them…

‌If there’s ever a trend that we can get on board with it’s one that ticks both boxes of comfort and cool. SS23’s top sneaker trend is just that. While for many years a more sobering trainer was the shoe du jour – think tennis-inspired shapes from Adidas pioneered by the likes of Phoebe Philo – to the now iconic ‘dad’ trainer, that, although chunkier and more obvious by nature, usually still comes through in muted colourways of white, beige and grey. This season, that’s all changed as a slew of rainbow-hued runners take centre stage, adding pops of colour to denim skirts, pretty white dresses or oversized tailoring.

 
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There’s no denying Adidas has had a huge part to play in this trend, paving the way for other sports brands and high-end names to add bold colours to their kicks. With Gen Z reinterpreting all things ‘90s fashion, it was only a matter of time before the Gazelle had another renaissance moment. There’s just about every shade you could dream of, from Barbie pink and navy stripes – as seen on the likes of Emili Sindlev – to tomato red, shown as the perfect pairing to wide-leg denim on Natichu Alcantara.

‌The Adidas Samba has also become one of the cult hero products of 2022/2023 with the classic white and grey colourway taking precedence. If you’re keen to work the look with a bit more oomph, check out their style in ‘Orange Rush’ for a pop of tangerine dreaminess.

 
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Insta star AJ leans into the ‘wrong shoe theory’ by pairing an overtly sporty pair of Nike Air Rifts with a floaty and feminine dirndl skirt.

For those in the market for an investment, check out Loewe’s Flow logo sneakers. Far more subtle than many of their contemporaries, the base colour is usually quite muted with a colourful flash of ‘L’ embroidery, making them far more wearable and less daunting if you are willing to drop £500+ on sneakers.

‌Similarly, Chloé’s nama crochet and embroidered effect trainers are instantly recognisable and bridge the gap between sporty and boho – perfect for pairing with light-wash denim or cut-off jeans and frilly blouses.

 
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On the catwalk of Copenhagen-based designer Cecilie Bahnsen, an exclusive collaboration with running brand ASICS brought a new dimension to the trend. The latter’s signature chunky, sporty dad-vibe sneakers had been given the frivolous fun makeover of Bahnsen’s quirky look with jewels, trinkets and colourful applique embroidery with hues of dusky purple and bold grass green.

‌If you’re keen to step into the trend but are apprehensive about such a pop of colour forming the basis of your look, trust us, it’s far more wearable than you might think. A colourful trainer will add a more relaxed vibe to a power suit, complement practically every shade of denim and add a point of interest to summer whites or an all-black look.

Scroll to shop our favourite colourful trainers below…

Those in the know will recognise the subtle ‘L’ branding of Loewe’s Flow runners. With a muted base and a retro mustardy detail, they’re a more subtle way to work this statement trend.

On the catwalk of Copenhagen-based designer Cecilie Bahnsen, an exclusive collaboration with running brand ASICS brought a new dimension to the trend. Think emerald green jewels and dusty purple embroidered flowers.

The products on this page have been selected by our editorial team, however, The Handbook may make a small commission on some products purchased through affiliate links.


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