The Handbook
The Handbook

The interiors world has gone crazy for a trend your grandma would approve of: chintz. The more-is-more, granny chic excess look is back with a modern twist, and it’s safe to say we don’t hate it.

Granny chic has been making waves on the fashion scene for some seasons now, mainly thanks to Gucci’s Creative Director Alessandro Michele’s love for the look. Plenty of designers and the high street followed suit, and as is usually the way, so did the interiors world. 

The look is all about frilly fabrics, OTT florals and clashing prints, statement-making plummets on beds, scalloped edged rugs and well sourced antiques (or thrift store finds depending on your budget). But you don’t need a sprawling country pile to get the look. Contemporary designers such as Matilda Goad and Alice Naylor-Leyland, known for her charming table settings, offer options to add a hint of granmillenial cool to your dining area or coffee table.

For all-out chintzy magic, look to the interiors powerhouses, from Salvesen Graham to Colefax and Fowler. Here are the accounts to follow if you’re keen to try the look for yourself.

 

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Colefax and Fowler

Stalwarts of the British interiors scene, Colefax and Fowler, are the go-to brand for beautiful chintzy print wallpapers and fabrics. The brand started out under the talented eye of Lady Sybil Colefax, who began decorating the homes of her well-connected friends in the 1930s. 

Well ahead of her game when it came to her vision and a canny businesswoman, she was a force in the interiors world and the brand is still one of the most respected, British decor brands to this day.

Head there for match-matchy prints, from chinoiserie to William Morris-esque florals.

 

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Matilda Goad

If you’ve spotted many an Instagram influencer with a rattan or scalloped edged lamp shade of late (trust us, they are everywhere), they are probably from designer Matilda Goad. Her home accessories collection has been featured in just about every interiors mag and the products themselves are well on their way to becoming cult classics.

Follow her feed for ideas on table scapes, sprucing up neglected corners and styling with blooms. We’re big fans.

 

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Hill House Vintage

The 50s dirndl skirts, the way with colour, the clashing prints and the use of a lampshade duo; can we just move into Paula Sutton’s English country house, please?

The interiors stylist, writer and blogger at The Hill House Diaries mixes quintessentially country chic with a vibrant colour palette, antique finds with more affordable, modern pieces.

Follow her on Instagram for the perfect summer tablescapes, floral arrangements and a peek at corners of her gorgeous home.

 

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Ceraudo

Shopping for vintage interiors can be a minefield but London-based sister duo, Ceraudo, are taking the hard slog out of antique hunting with their perfectly curated and honestly priced edit of finds.

They source one-off vintage and antique gems from across the continent and offer decorative pieces at affordable prices – think everything from Art Deco lemonade sets to antique maps to Louis XVI-style mahogany bouillotte tables. The result is a more contemporary approach to chintz, perfect if you love the look but don’t live in a sprawling country pile.

They’ve also launched their own in-house collection inspired by their love for antiques. Called Pome!, it’s a must-visit for any interiors aficionados.

www.ceraudo.com

Follow on Instagram @_ceraudo_

 

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Studio Peake

Subscribing to the idea that “people live in homes, not museums,” says it all about Studio Peake’s approach to chintzy, country style.

The London interiors design studio are a dab hand at layering and playing with colour, texture, pattern and scale, creating thoughtful and considered spaces that aren’t contrived or overly done.

Check out their Instagram feed for endless ways to introduce myriad shades and prints into your home.

 

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Louise Roe Home

After many years living in the LA sunshine as a successful fashion blogger and broadcaster, Brit Louise Roe returned to home shores to take on her Cotswold’s renovation dream.

Turns out all those years in LA did nothing to inspire her interiors taste, quite the opposite rather, as her Instagram feed, Louise Roe Home, is a chintz lover’s dream.

Louise posts pictures from other people’s homes that inspire her as well as corners of her own house as it makes its way from run down country cottage to interiors dream.

Follow on Instagram @louiseroehome

 

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Alice Naylor-Leyland

We have long followed society girl and Vogue contributor Alice Naylor-Leyland for her dreamy interiors eye. The Brit is a dab hand when it comes to putting on a party and her charming table laying skills will inspire a country-style, chintzy affair in your own home.

Alice has recently put her hosting skills to good use, launching a brand that allows you to shop all the paraphernalia to recreate the look at home. Think gorgeous matchy-matchy pieces, from crockery to tablecloths, placemats to candleholders.

www.mrsalice.com

Follow Alice on Instagram @mrsalice or her shop @mrsaliceshop

 

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Kit Kemp

Kit Kemp is the kind of designer who has left the rulebook at the door – anything goes and she makes it work.

If you’ve stepped inside some of London’s most stylish boutique hotels, from the Ham Yard to Soho Hotel, you’ll be familiar with the interior designer and creative director’s work as she’s also the Founder of the whole Firmdale Hotel Group.

Kit oversees all of the decor of the hotels herself and while the outcome is certainly a more contemporary approach to chintz, it’s a great place to look for inspiration.

 

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Salvesen Graham

If you’ve ever lusted over grandiose bookshelves, perfect print clashes or bedrooms that marry the luxe of a hotel and the homeliness of, well, home, Salvesen Graham are the interior designers to follow.

The London-based duo have an impeccable eye when it comes to colour, print and texture that errs just on the side of grandma’s house with cool, contemporary in-the-know vibes.

Be sure to check out their online shop to nab a bit of their luxe style without getting them in to totally overhaul your house.

 

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Pooky Lighting

A great room needs great lighting and it can really make or break a room. Enter, Pooky, one of the most stylish lighting companies we’ve found.

Their selection of beautiful, decorative lighting looks like it costs a fortune, but doesn’t, from their signature ikat lampshades to their beautiful brass sconces.

www.pooky.com

Follow on Instagram @pookylights

Shop some of our favourite chintz pieces below…