Looking to get into the Christmas spirit this holiday season? Look no further, London’s iconic Christmas windows and Christmas shops have it covered. From disco balls and sequins to a world of seasonal feasting, this year’s themes will blow you away. Festive windows are just the beginning of the seasonal cheer here in London, with a plethora of Christmas activities like the glittering light shows, open-air ice rinks, and vibrant Christmas markets not to be missed.



Titled ‘The Fabulous World of Dior’, the façade of the Brompton Road luxury department store has been completely transformed. The brilliant exteriors nod to iconic Dior moments, reinterpreted by artist Pietro Ruffo for the Dior cruise 2023 collection.

A compass rose, lucky stars and scintillating flowers will guide you through this stunning display, becoming the building’s largest structure to date. For the first time ever, each of the 44 windows has been converted into a small theatre of wonder, with scenery made of gingerbread with minute details sculpted in sugar and caramel. Too adorable to eat.

The enchanting display recounts the Dior journey so far, from gingerbread Monsieur Dior thinking about the future silhouettes he will fashion to trying his hand at embroidery.

WHERE: 87-135 Brompton Rd, London SW1X 7XL
WEBSITE: www.harrods.com


On the twelfth day of Christmas, my true love sent to me… Liberty’s Christmas windows! This year, Liberty’s Christmas windows will take a spin on no other but ‘The 12 Days of Christmas’. Inspired by Liberty’s Christmas print, the windows tell the story of the famous carol through turtle doves, gold rings, dancing ladies, and of course a partridge in a pear tree.

The display aims to build on the Christmas anticipation as we get closer to the big day. But, don’t be fooled, the windows are just the beginning of the Christmas spirit at Liberty. Inside the central atrium, you will find a larger-than-life, 7-metre, upholstered Christmas tree with all the decorative fixings, even hand-painted motifs on its branches.


WHERE: Regent St., Carnaby, London W1B 5AH
WEBSITE: www.libertylondon.com

Christmas at Liberty this year is reminiscent, simply, of a warm hug; the cosy feelings of the yuletide period that come from slowing down and spending time with loved ones. Quilted fabrics, nostalgic jeweled tones and embellished details bring a warmth to the colder seasons.


Since 1909, Selfridges has been dazzling London with its Christmas windows, and this year they are back and better than ever! Spanning over 15 windows, this year’s theme, “Season’s Feastings” will have you drooling over everyone’s favorite festive foods.

From brussels sprouts to roast potatoes to holiday pastries, these ornate displays will definitely have you craving your favorite holiday meals. A select few of the windows feature festive puns like “keep your eyes on the pies”. There is something really special about bringing people together through food, and Selfridges does just that.

We’re inspired by the power of food in bringing people together and through our theme, Season’s Feastings, are celebrating what this means to us at Selfridges.


WHERE: 400 Oxford St, London W1A 1AB
WEBSITE: www.selfridges.com


Harvey Nichols

Harvey Nichols is one of the most anticipated festive windows in London. This year’s gleaming storefront is a nod to the glitz and glamour fashion trends of 2022. The windows feature glittering displays of disco balls, sequins, and metallics. This display is quite literally eye-catching from blocks away. Not only will this display get you in the Christmas spirit but also looking ahead to the bright new year.

This year we went all out with sparkle, mirrors and metallics, to create something truly mesmerising and eye-catching, that excites our customers when shopping this Christmas.

harvey nichols

WHERE: 109-125 Knightsbridge, London SW1X 7RJ
WEBSITE: www.harveynichols.com

Fortnum and Mason

This year Fortnum and Mason decided to take a unique approach to its holiday windows. The window displays depict the playful celebration of “the season’s merriest mishaps”. Although we don’t like to admit it, holiday mishaps happen to the best of us!

These windows will give you a chuckle looking at kitchens on fire, ruined dishes and dropped ingredients. After all, it wouldn’t be Christmas without some festive hiccups along the way.

WHERE: 181 Piccadilly, St. James’s, London W1A 1ER
WEBSITE: www.fortnumandmason.com


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